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商业与经济

全球营销管理硕士

 学校:  

波士顿大学

   硕士生项目

Master of Science in Global Marketing Management

标准考试成绩要求

TOFEL:84

IELTS:6.5

学年学制

40 credits

学年学费

$25,490 per semester

奖学政策

暂无

所在校区

暂无

专业排名

暂无

招生人数

暂无

录取要求

The department reviews each student’s prior academic background in relation to their current professional standing to determine suitability. Candidates for admission to the degree program are selected on the basis of academic transcripts, academic and professional references, and often interviews. Degree candidates have six years to complete the program from the date of their first course.

Part-time students who hold a bachelor’s degree but have not applied as degree candidates may enroll in the department’s classes on a space-available basis for a maximum of two courses prior to obtaining acceptance to the program. Students should consult prerequisite requirements for the program to determine what courses would be appropriate in this situation. It is important to note that a maximum of one course (four credit hours) with a grade of B+ or better completed prior to acceptance, not used toward another degree, and taken no more than four years prior to matriculation, may be credited toward degree requirements with department approval. A written request on the appropriate department form must accompany the student’s application. Students requesting full-time admission are expected to have completed a minimum of one year of work experience.

申请材料清单

1.A completed Application for Graduate Admission

2.Three letters of recommendation. It is required that one be an academic reference if you graduated or engaged in post-graduate education in the past three years

3.You must supply the name and email address of your recommenders in order to submit your application.

Recommendations must be received before your application can be reviewed.

4.A self-evaluation (short essay discussing your motivation for study)

5.A current résumé

6.Transcript(s) from each college and graduate school attended. Unofficial transcripts can be uploaded to your application. Official transcripts will be required upon matriculation.

7.A nonrefundable $85 application fee.
8.Minimum TOEFL Requirements
Unless otherwise indicated by the department/program to which you are applying, the minimum total internet-based TOEFL score is 84, with minimum scores in each section as follows:
Reading—21
Listening—18
Speaking—23
Writing—22

The ETS TOEFL institution code for all Boston University Graduate Programs is 3087.

9.Minimum IETLS Requirements

In addition to the TOEFL, the IELTS is also accepted as proof of English proficiency. The band score of 6.5 is required for admission to Metropolitan College. Applicants submitting IELTS scores will need to contact their testing center and request official test scores be mailed to the following address:
Boston University Metropolitan College
Graduate Admissions & Enrollment Services
808 Commonwealth Avenue, Suite 270
Boston, MA 02215

专业介绍

Students in the Master of Science in Global Marketing Management (MSGMM) program at Boston University’s Metropolitan College benefit from a solid academic core in marketing complemented by state-of-the-art classes in areas with a critical impact on the field—including e-commerce, financial and economic analysis, project management, product and service development, and data analysis. Students obtain a broad understanding of the marketing research, decision-making, and advanced marketing techniques needed to excel in the global marketing field. Boston University’s master’s in Global Marketing Management also provides a well-rounded understanding of the cultural, financial, geopolitical, and international economics issues that affect activities and strategies related to international commerce and importing/exporting.

Students also have the opportunity to take online courses with Boston University’s international partner universities in Europe, Latin America, and Asia. Within this “global classroom,” students interact directly with other students and professionals at some of the world’s top business schools, participating in management and marketing classes, discussion groups, and individual and team projects conducted by professors from our international partner universities. Through these virtual learning experiences, working students around the world are able to collaborate both individually and in teams, enhancing their skills in leadership, logistics, and cross-cultural communication.

推荐课程

  • MET AD 632 Financial Concepts
  • MET AD 642 Project Management
  • MET AD 715 Quantitative and Qualitative Decision-Making
  • MET AD 741 The Innovation Process: Developing New Products and Services
  • MET AD 648 Ecommerce
  • MET AD 655 International Business, Economics, and Cultures
  • MET AD 737 Innovative Marketing Techniques
  • MET AD 856 Market and Economic Research and Analysis
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